Here’s an excerpt from an interview with our Founder, Jonathan Munsell. When asked about how Marketing Made Easy came to be, he replied:

“People talk about ‘entrepreneur mindset’ and how exciting it is to start a new business, how the Internet makes it easy to do that. But in reality, it’s complicated, there are so many things to learn, and so many choices of tools. It’s overwhelming.

Understanding and managing everything also takes too much time for a small business that’s already overworked. And to hire digital experts is too expensive for many startups, they don’t have the budget.

Looking at our brand and the customers we service, there was a gap in servicing small businesses with DIY marketing products that help them grow online. Our goal is to remove the complication, so they feel empowered to successfully grow their business”.

Since launching the social media manager and review manager tools, and with all the excitement around how well they work we have added even more products to the development schedule.

Here are couple that are super close to release:

EZ Ads - a complete ads management platform for Facebook, Instagram and Google Ads built right into the EZ Platform. We know the importance of our members to easily be able to tap into the huge potential of Facebook, Instagram and Google to increase revenue. 

EZ SEO - we are working hard to bring a simple but effective to solution to the all to complicated and "Voodoo" world of SEO. We are a developing from a clear list of customized tasks to optimize your website, and step-by-step instructions, that's never been easier. We are working to remove even more complexity with performance monitoring, and competitor tracking. Ultimately the goal is to deliver a product our members can use to stand out in search results, so they don’t miss out on 24/7 marketing to attract more customers.

A couple other that are pretty far down the road but we do not have information to share yet include EZ Loyalty and EZ Rewards.

We also conduct surveys to find out how to best serve our customers. If you have any suggestions or further questions please do not hesitate to reach out to support and be sure to keep an eye on this section of our pages.

Control your reputation — get alerts when new reviews come in. Monitor mentions of your business, as well as keywords customers use. Use filters to focus on only the most important feedback.

Leverage AI insights — artificial intelligence analyzes reviews and allocates sentiment ratings. Use easy-to-understand stats and graphs to strengthen brand trust.

Respond easily — reply to Facebook and Google reviews directly from your Dashboard. Use templates and suggestions to respond quickly, and in the right way. Be the first to respond to Google Q&A posts to highlight your brand.

Get found where customers are searching — see everywhere your business details are listed. Find out where there are gaps or errors.

Stay ahead — monitor your Top 3 competitors. Compare your business reputation with theirs on social media platforms and in local search.

Price — you’ll be hard pressed to find a lower fee for the same amount of features.

A study found that 73% of consumers think reviews written more than 3 months ago aren’t relevant anymore. Customers want to see reviews that relate to a business at the time they’re looking to buy (for all they know a business could be under new management). Current reviews are also looked on favorably by Google’s algorithms for improving your search rankings.